Technology and Marketing has come a long way over the past 25 years.  At that time, World Wide Web was just launching. Barely anyone knew what it was and very fewer still knew the extent of what it could become.  Now we have evolved to a point that if your company doesn’t have a web presence, your business isn’t taken seriously.  Your website has become the first thing perspective customers look at and is a key decision point when determining whether or not to engage with your company.  For this reason, it is important that your website be up-to-date and professional looking.

However, while a ‘good looking’ site is important, it should not be the driving factor when developing a new site or updating your old one.  Ultimately, your website should generate revenue for your company.  However, this is not necessarily easily attained. In order to do this, you need to understand:

• Website design & graphics
• Technology – CMS and programming
• Marketing branding and messaging
• Search engine optimization
• Content development
• User interaction funnel and tracking
• Media planning and PPC
• Social Media
• Reputation management and review tracking

That’s a heck of a lot for any one company to know.  And the list continues to grow every year – not kidding!

When deciding to launch Glen Ellyn Web, it occurred to me, “How are small and medium sized business owners going to be able to find the help that they need to accomplish this goal?”  Generally, the web companies that have these skillsets don’t want anything to do with the small business owner generally because they often need the most hand holding and don’t have the deep pockets of the bigger companies.  And the web companies that don’t have all of the necessary skillsets are often unreliable and lead the company down the wrong path to overcome their deficiencies.  They can get away with this because the small business owner usually does not know enough to ask the right questions.

This gets us to the core of our company:

Glen Ellyn Web helps drive more business via the web for the small and medium sized business owner with vast expertise in the necessary web disciplines.  

Our core values are:

• Understand what our client really needs, develop a plan to get there and then deliver on that promise.  Don’t ever just blindly develop a website.
• Strive for 100% client satisfaction.  Take the time to make sure our clients are happy.
• Be honest. Be sincere. Be humble.  No one knows everything.  Admit it and find a solution that works for everyone.

Thank you for stopping by and please Contact Us if you would like to discuss our Web Development Service Offerings in more detail.